Product Discovery & UX/UI
Redesign of the Self-Management System for the College of Architects of Córdoba
Transforming the user experience for architects in Córdoba.
Toolkit:
The College of Architects of Córdoba is responsible for registering professional tasks and mediating case of any conflicts between clients (public and private) and professionals.
It is also the entity that
oversees the professional ethics of all registered professionals.
01.
Problem to Solve
The systems used, both for filing cases and for their liquidation, are several years old and have had modules added with different requirements that prevented them from being executed as a single system.

This has led to technical inconsistencies in certain actions of the system itself, causing delays or conflicts.

02.
Objetive
Designing a new self-management system that involves cases, registrations, treasury and helps improve the experience of all involved users.
02.
Objetivo
Diseñar un nuevo sistema de autogestión que involucre expedientes, matrículas, tesorería y ayude a mejorar la experiencia de todos los usuarios involucrados.

03.
Solution
A management system that reconfigures the work process for both professionals and reviewers. Adding a new visual design, including a chatbot to facilitate communication between architects, a new module for filing cases, and treasury management.
Discovery Product
Discovery Product

1

2

3

4

5

Empathy

Discovery and Exploration Interview Cycle:

- Practicing Professionals
- Assistants,
- Reviewers

Ideation

Various analyses to find pain points and opportunities for improvement.

Definition

Starting from our hypotheses, we designed screens and information flows that were validated in working dynamics.

Development

Functional prototypes that we later tested during visits and meetings.

Launch

Validation of the prototypes presented through usability testing and user interviews.
DURATION
12 month
START
November 2021
INDUSTRY
Architecture & Construction
PLATFORM
Web Responsive
Research
Problem Identification
Working Hypothesis
Proposed Solution Interviews Surveys Shadowing
Archetypes / User Personas
UX Design
Data Analysis
Customer Journey Map Information Architecture
Low-fidelity Wireframes Userflows
Empathy Maps
UI Design
Design Patterns
UI Kit Motion UI
High-Fidelity Prototyping
User Testing
Interviews
Usability Testing
Proceso de Trabajo
Discovery Product
DURATION
16 months
START
June 2021
INDUSTRY
Health
PLATFORM
Web Responsive
Research
Problem Identification
Working Hypothesis
Solution Proposal
Interviews and Surveys
Archetypes / User Personas
UX Design
Data Analysis
Customer Journey Map
Information Architecture
Low-Fidelity Wireframes
Userflows
Empathy Maps
UI Design
Design Patterns
High-Fidelity Prototyping
User Testing
Usability Testing
Empathize
Ideate
Define
Prototyping
Testing
Nov. 21
Dec.21
Jan. 22
Feb.22
Mar.22
Apr.22
May.22
Aug.22
Jun.22
Jul.22
Sep.22
Sep.22
Problem Identification
Working Hypothesis
Proposed Solution
Interviews
Surveys
Data Analysis
CJM
Userflow
User persona
Empathy Maps
Brainstorming
Empathy Maps
UI Kit
Motion UI
High-fidelity Prototyping
Usability Testing
From the first meetings, we generated collaborative work instances.
Motivations
Achieve efficiency in their work through the use of technology.

Design conceptual improvements in the projects they carry out through the use of statistical data.
User persona

Personal Information

Name:

Age:

Location:

Specialty:
Laura

34

Córdoba, Argentina

Architect
Frequent Use Apps
Spotify

Mercado libre
Sketchbook

Instagram
Motivations
Achieving efficiency in their work through the use of technology.

Designing conceptual improvements in the projects they undertake through the use of statistical data.

Motivaciones
Utilizar la tecnología para optimizar su tiempo en el trabajo, agilizando el proceso de las consultas médicas.

Quiere aportar con la digitalización de sus procesos a la despapelización y así generar un ambiente más saludable.
Frustrations
Realizing the time loss involved in not having a clear understanding of building codes in each municipality.

Being annoyed by the repetitive burden of documents for the registration of works.

Personal Data

Name:

Age:

Location:

Specialty:
Laura

34

Córdoba, Argentina

Architecture
Frequently Used Apps
Spotify
Mercado libre
Sketchbook
Instagram
Empathy Map
Architecture
Says
Complicated system
to use at the beginning.

It lack explanatory manuals about usage.

It should allow resumming or editing a case
without having to pay fees again.

It would be more agile to integrate municipal systems.
Thinks
The reviewers are unfamiliar with the way architects operate.

They are unaware of the mission of the College of Architects.

The College has a slow way of processing cases.
Makes
Register with the College, submits permits, initiates the case, and follows the process.

Once the case is approved, generates payment vouchers for fees and expenses.

Goes personally to the regional offce to correct errors that arise in the process.
Feels
The College should provide more training to recent graduates.

The approval process varies according to the "flexibility" of the reviewer.

There is a big gap between academic training and everyday professional work.

Invoicing for a project is complex and lacks more information.
Current System Positioning Map

+ easy
+ easy
+ value
- value
Architects
Reviewers
User Journey
Journey Stages
Stage 1
Stage 2
Stage 3
Stage 4
Stage 5
Actions
A new client arrives with a request for a Construction Project.
Entering Self-Management to upload digital case.
Selecting types of work and entering data.
Sending the case for review.
Returned approved or with observations for modification.
Pain Points
Many professionals are unaware of how to budget a construction project.
System with a complex, user-unfriendly interface.
You cannot select multiple groups in a single step.
Many professionals are unaware of the document requirements of municipalities.
The feedback provided by reviewers via chat is often confusing.
Feelings
Opportunities
Integrating training courses into Self-Management
Step-by-step guides for each stage of the process
Considering the crossing of typologies for the same upload
Adding payment vouchers before sending for review
Receiving specific corrections on the same documents sent
Information Architecture
Userflow
Prototypes
Low-fidelity
Medium-fidelity
Usability Testing
The system underwent various tests to better understand what to improve at each stage of the process.

Low and medium-fidelity prototypes were analyzed, and from there, some action points were worked on.
SCENARIO:
Being able to upload a digital case using the new work assistant and send it for review.
TASKS TO BE DONE:
1 - Choose the type of work to register
2 - Select the type of work
3 - Choose the professional task to register
4 - Send the case for review
PARTICIPANTS:
Architect 1
Architect 2
Reviewer 1

Reviewer 2
Provincial College Representative 1
Provincial College Representative 2
Usability Benchmark
Following a usability scale model of the system, a scoring table was created to obtain information from the analyzed prototype.

1 - Poor
2 - Fair
3 - Average
4 - Good
5 - Excellent
Accessibility of the system: 4
User retention: 4
Interface design: 4
Integrated functions in the system: 5
System flexibility: 4
Overall user experience: 4.2
Accessibility of the system: 4
User retention: 4
Interface design: 4
Integrated functions in the system: 5
System flexibility: 4
Overall user experience: 4.2
Ratio of Shared Tasks
Task 1
P1
P2
P3
P4
P5
P6
Task 2
Task 3
Task 4
Tarea 1
P1
P2
P3
P4
P5
P6
Tarea 2
Tarea 3
Tarea 4
User Journey
Typography
Family
Headings
SUBTÍTULOS
Variable: Bold, Line Spacing: 24px, Typography Format: Uppercase
Body
Highlights
Highlighted Data
Size: 30px, variable: bold
Color Palette
Primary: #e9500e
Secondary: #000000
Secondary: #757575
Secondary: #F6F6F6
Design System
Graphic Components
Expand
Nav Bar


Cards



Nav Bar


Log out


Notifications
Action Buttons
Action Axes
Virtual Assistant
Users expressed their support for incorporating an assistant to provide information about:

- Regulations and rules

- Status of the case

- Work framework

- Other actions
Virtual Case Assistant
It will be responsible for facilitating communication between the reviewer and architect throughout the process through alerts and notifications.

It will guide the architect in the process of framing the work, helping them find regulations or documentation.
New Messaging Module
Simplified visual design system for all users.
Users need to be better communicated and know the status of each case in an agile and efficient way.

The entire communication and notification system was redesigned to achieve a smoother experience throughout the process.
Construction Assistant
In order to have a more intuitive interface, the Construction Assistant was restructured.
New ways to access fee calculation through a sequenced path, allowing users to understand the different stages they must go through to register their professional tasks.

Information from previous works can be retrieved through a renewed case database.
Metrics for Architects
They will be able to find a data analytics module that allows them to access different metrics.


Number of historical works per Regional





Quantity and type of registered tasks





Progress status of works